Metro area commuters challenged to ride regional public transit on June 21st in efforts to reduce congestion and cut driving costs
ATLANTA – June 19, 2018 – Georgia Commute Options and MARTA are partnering to challenge metro Atlanta commuters to participate in the 13th Annual Dump the Pump Day on Thursday, June 21st, a national campaign that encourages people to ride transit, instead of driving a car. Dump the Pump launched nationally in June 2006 when gas prices were over $3 per gallon to highlight transit as a viable commute option that helps people save money, reduce congestion and improve air quality. As gas prices continue to fluctuate, Dump the Pump serves as an opportunity for those unfamiliar with metro Atlanta transit to try a new commute.
“More than seventy-five percent of metro Atlanta commuters drive to work alone, which translates to more vehicles on our roads during peak travel times,” said Malika Reed Wilkins, Georgia Commute Options’ managing director. “National Dump the Pump Day is an opportunity for metro Atlantans to try riding transit in efforts to reduce congestion, save money and improve quality of life. Our hope is that commuters give transit a try and begin to think differently about their daily commute.”
A recent INRIX study reported that the costs associated with driving in metro Atlanta totals more than $11,000 annually, including car payments, maintenance, fuel, insurance, parking, idling in congestion, and unexpected parking costs/fines. Beyond cost savings, clean commuters see significant health benefits associated with improved commutes like reduced stress levels, increased productivity at work and more time spent with family and friends.
To encourage commuters to try a commute option other than driving alone, Georgia Commute Options offers incentive programs for those who log their commute option as well as those who already use a clean commute option. Transit riders may also be entitled to discount transit passes through their employer. Incentive programs offered by Georgia Commute Options include:
- Gimme Five: New program participants can earn $5 a day — up to $150 — for making the switch from driving alone to a clean commute option.
- $25 Prizes: Existing clean commuters are entered to win monthly $25 prizes for logging their commutes.
- Guaranteed Ride Home: Program participants are promised a guaranteed ride home when unexpected events occur and are approved. Participants can receive up to five free rides each year, by taxi or rental car, to their home or car in case of emergency.
For more information about clean commute options and incentive programs from Georgia Commute options, visit www.gacommuteoptions.com. To learn more about National Dump the Pump Day and the benefits of riding transit, visit http://bit.ly/2LlsksV.
National Dump the Pump Day
Sponsored by the American Public Transportation Association (APTA), the 2018 National Dump the Pump Day is a day that encourages people to ride public transportation and to take them where they need to go, instead of driving a car. Started in June 2006 when gas prices were $3 per gallon, this national day emphasizes that public transportation is a convenient travel option that helps people save money and communities to grow and prosper. According to the May APTA Transit Savings Report, individuals in a two-person household can save an average of more than $10,134 annually by downsizing to one car.
About Georgia Commute Options
Georgia Commute Options, a program managed by the Atlanta Regional Commission and funded through the Georgia Department of Transportation, works with employers, commuters and schools to encourage drivers who ride alone to make the switch to a commute option such as riding transit, teleworking, carpooling, vanpooling, walking and/or biking, with the ultimate goal of reducing congestion and the emissions that contribute to smog pollution. For more information, visit www.GaCommuteOptions.com and follow Georgia Commute Options on Facebook, Twitter, LinkedIn and Instagram. The GA Commuter App to log commutes is available for download via the App Store or Google Play.
Joel Wascher, (404) 378-1460
Hayley Talaber, (404) 260-3515